Spotlight Dealer Guidelines

Here is an example of a Spotlight Dealer Landing page

Here are the reference links that will help you get photos of your installations, which we will use to promote you.

Registration: /product-registration-form/

E-Gift Card to Target® Promotion: /share-your-photos/

Additional Information to increase interest and sales.

A brief history about YOU, the dealer.

Please email these answers to spotlightdealer@hallmarkfloors.com

How long have you been in business?

What makes your business different?

What guarantees, if any, you offer?

Why should someone choose you over another dealer?

Please give us a testimonial about why you like Hallmark Floors?

Social Media

The dealer will need to be on Houzz.com and leave us a review. We will leave a review in turn for you. We will give you all the photos you need for your Houzz page and help you set it up correctly. (If you share your login and password with us, we will help you set Houzz up with Hallmark Floors products and any images you have.)

We NEED you to follow us on social media platforms, like Facebook, so we can support you. We will do the same for you.

Website and social media information:
We need the following information for the dealer to help them succeed.

Spotlight Dealer Marketing Information:
If you do not have one of these social sites below, we strongly suggest you create one, but it is a requirement that you are on Houzz and Facebook. We will tag you in every post we make, so your social sites will grow through our efforts on your behalf. This is an easy way for you to increase traffic and get your name and brand out there on the net.

• Website: _____________________

• Facebook.com/ your name: _____________________

• Houzz.com/ your name: _____________________

• Twitter.com/ your name: _____________________

• Pinterest.com/ your name: _____________________

• Googleplus.com/ your name: _____________________

Additional information
• Two to Three Third Party Testimonials and where can find them.
(for example:Google+ – Yelp- Facebook)

This is crucial in creating an appealing sales landing page for YOU on Hallmark Floors site.
Remember the whole goal is to help increase traffic to your website and store, which should lead to potential sales.

Please email the images to spotlightdealer@hallmarkfloors.com

Why you should become a Hallmark Floors Spotlight Dealer

Spotlight Dealer Marketing Benefits:

• This is FREE SEO and internet marketing. In other words, it should help make the phone ring for you.
• You will be on our spotlight dealer page and be called out as a spotlight dealer in our locate a dealer.
• You will have your own landing page on our website. Sample Spotlight Dealer Landing page
• We will promote you on our social networks.
• We will direct traffic to you in a variety of ways, including blogging about you.
• We will set you up professionally on Houzz for free. (We will need access to your Houzz page to set it up professionally. We also need you to leave us a review on Houzz and we will do the same for you.
• In the future, we will extend this to Google Plus & Pinterest.
• We will give you free internet marketing advice when needed.
• Access to professional marketing materials that you can use to get printed for your store.
• Your customers will get a Free E-Gift Card to Target® card for sharing photos of their new Hallmark Floors with us.
• When they register their floors with Hallmark Floors, they will get a free bottle of cleaner.

With limited spaces available, this opportunity will not last long.

Once we have a Spotlight Dealer in your area the opportunity will be gone.  Get on our Spotlight Dealer list right away. As more dealers request and demand to be a Spotlight Dealer list, spots will fill up. This unique program will help to elevate a spotlight dealer’s presence on the internet and drive more traffic (leads) to their website and social sites, and as a result, generate leads and potential sales.

Simply Beautiful
Simply Innovative
Simply Hallmark